Hippo Home Insurance
Hippo Home Insurance Learn Center
Primary Role
Setting + communicating account strategy
Overseeing content ideation + creation
Results
50+ articles created in ~6 months
52% increase in organic traffic
150+ links generated in 1 year
Couponing Site
Primary Role
Setting + communicating account strategy
Overseeing content ideation + creation
Reporting on metrics + results
Results
100+ articles written in 2 years
700+ links generated in 2 years
Car Insurance Company
Primary Role
Setting + communicating account strategy
Overseeing content ideation + creation
Results
17% increase in total LRDs in ~6 months
~70 links generated in ~6 months
Placements in high-DA sites including ABC and Fox